How To Advertise on Mobile in 2015 – Cracking The Code of Effective Mobile Advertising

Maybe ads are called ads because they

  I Clicked on a Mobile Ad Today and For The First Time It Wasn’t an Accident One of the best parts of being in advertising and marketing is that the ads I am exposed to while going about my […]

Researching Products and Services Online is Fundamentally Broken

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  There is a mind blowing statĀ from a study by Rothstein Tauber that I found on an Internet Retail Website. “consumersĀ spend an average of 79 days gathering information before making a major purchase.” This stat is meant to convey the […]

Everything You Need To Know About Mobile Marketing

Mobile marketing is finally in the mainstream and marketing bloggers are screaming from the rooftops about getting your mobile strategy in order. The problem is that almost no one is giving advice beyond having a mobile friendly site. I hope […]

You Can’t Seem Good, Without Being Good.

“In a sufficiently connected and unpredictable world, you can’t seem good without being good.” – Paul Graham (Jan. 2015) Paul Graham, the founder of Y Combinator just published a great essay about Ron Conway, the Founder of SV Angel, and […]

Is This CIA Manual The Best Advertising Book Ever Written?

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Read the words in the triangles above: I’ll explain why in a couple moments. A few days ago I got a text message from a friend who owns a hedge fund and happened to be in town for the day […]

Paid Search Saves Lives

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It’s not everyday that you get a call from a client telling you that your SEM campaigns actually saved someone’s life. I am not talking about a client saying, “hey, you are a lifesaver.” That actually happens all the time […]

You and The Internet Army

It’s almost 2015. If you haven’t realized yet how powerful one single individual on the internet can be, and you still choose to treat your customers poorly…you deserve to go out of business. I know that sounds harsh, but it’s […]

How To Never Worry About Negative Reviews Again

Hostage and Yelp are two words that appear in the same sentence way too often. Unfortunately, this is how most business owners feel about Yelp and their modern day protection racket. Of course, if you are really clever you can […]

How To Improve Your Adwords Quality Score – Tenscores Quality Score Tool Review

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There are 3 ways to win with search engine advertising. Considering it is an auction, against not just your competitors, but anyone trying to reach that audience, there is lots of room to give up hope and think PPC doesn’t […]

Come Hear Me Speak at Ungagged Conference 2014 In Las Vegas

If I ever had something to prove, (and needed to pull out all the stops and open up about my most closely held secrets and strategies,) it is now, at the superstar speaker conference called Ungagged, taking place November 15-17th […]