The One Objection Every Marketer Needs To Overcome

I have a secret tool I use whenever I think about a new client, industry or advertisement. A simple question I discovered that every single consumer asks themselves when encountering a marketer or an advertisement. If you can overcome this marketing objection, you are sure to drive more leads and close more deals. The question […]

Researching Products and Services Online is Fundamentally Broken

  There is a mind blowing statĀ from a study by Rothstein Tauber that I found on an Internet Retail Website. “consumersĀ spend an average of 79 days gathering information before making a major purchase.” This stat is meant to convey the importance of targeting the top of the funnel and the entire sales cycle with your […]

How To Get Out of A Blogging Rut (or Any Rut For That Matter…)

When I started blogging professionally, I reached out to some popular bloggers for advice. One blogger was Barry Schwartz from Search Engine Roundtable. one of the oldest and most popular search engine blogs out there. Over a year later, John Chow released an info-product called Blogging with John Chow. Both had the same advice. Blog […]

The Good Old Get Rich Quick Internet Days Are Back. Here’s The 2014 Guide For Cashing In

There was time not too long ago when cashing in on search engine traffic and the internet in general were open season. Anyone could rank with little effort, and the opportunities to cash in were endless. It seemed like anyone could pick a niche, launch an adsense site with some decent content and pull in […]

The Ultimate List of Online Marketing Case Studies with Real Examples

One of my favorite things about the SEO space is how open everyone is with their case studies and strategies. I’ve written in the past how the value of attracting links and readers through great content is usually far more valuable that keeping your SEO strategies a secret. For this reason, the best SEO’s and […]

What Is The Next Frontier in Internet Marketing Now That SEO is Practically Dead?

I have been thinking for a while about this question. Left and Right people are abandoning the SEO world. Google is getting better at ranking good quality websites, and most SEO’s today can agree that good content marketing with a solid distribution plan will accomplish most of your SEO goals as a happy bi-product of […]

Kevin Spacey Exposes The Secret To Successful Marketing… Give People What They Want…People Just Want Stories!

I still remember the day I first heard about this brilliant Kevin Spacey Video. It was today and I really don’t have much of a story here… It was simply meant to illustrate a point that you are still reading, most likely because this post started off as a story. I can assure you that […]

The Big List of Ways To Get Traffic To Your Blog, Website and Content. [Interactive Graphic]

Infographics are nice, but interactive graphics rock! Here is what I am noticing when it comes to content creation. There is the easy way out and there is the content that really shines. The content that took months to put together and is packaged beautifully. I know its scary making a deep investment into an […]

The Only List of Free SEO Tools You’ll Ever Need – Over 100 of the Best Tools and Resources For SEO

Doing SEO today requires more than some know how of best practices and a website to work on. It requires amazing tools to help manage everything from technical analysis to project management. When you think about the fact that there are over 200 variables that affect search rankings, and thousands of pages competing with you […]

How To Promote Your Content In 2013 and a half

Advanced Content Promotion and Outreach Tactics from BuzzStream This is an incredible slideshare presentation from Buzzstream, which is a must use tool for any serious linkbuilder. To summarize, unless you have a strong community built around you, you need to invest heavily into promoting your content. Sending spammy outreach emails just don’t work well anymore. […]