Battle For Mobile Market Share and Where Microsoft Went Wrong; A Tough Lesson In Branding

If you aren’t thinking about how to find and engage customers on mobile devices and tablets yet, time is running out. This morning I saw a discussion about a Microsoft Memo from 1993 predicting… “The power of having the worlds information – and people – on line at any time is too compelling to resist.” […]

How To Turn Your Personal LifeHack Into a Business or… How To Profit From Your Simple Ingenuity.

Every once in a while we come up with a simple solution to an aggravating annoyance in our lives, and than wonder if it’s a good enough idea to make money from it. There is an interesting discussing on Hacker News about a “Thing” a blogger built for himself and was wondering how to market […]

How To Choose a Company Name, and Does Your Company Name Really Matter?

A friend of mine was launching a new product and thought he had the perfect name possible. It was short, memorable, had a funky spelling, and seemed to imply exactly what his company does. Seemed like a perfect name to him, so much so that he fell in love with it. When he tried to […]

“The Reports of My Death Are Greatly Exaggerated,” said SEO… and Why I Chose A Career In Search Engine Optimization and Marketing…

SEO and PPC are hardly glamorous careers. In fact, outside of the white hat SEO community, it’s quite lonely. Few people understand what you do, many have been taken advantage of snake oil salesmen selling services pretending it is SEO or PPC, or just plain jane taken you and your money for a ride. Talking […]

You Have To Break A Few Eggs To Make An Omelet

During Hurricane Sandy, Reddit sent my blog over 1000 visitors. The few who posted comments on Reddit were aggressively critical, and vulgar. The main point was that it was cruel and selfish of me to “make” a guy deliver sushi to me during Hurricane Sandy. My post was actually more about praising this delivery guy, […]

SBA Loophole Offers up to $40k for Renters and Homeowners to Get Disaster Recovery Relief…

Home and Personal Property Loans If you are in a declared disaster area and are the victim of a disaster, you may be eligible for financial assistance from the U.S. Small Business Administration – even if you don’t own a business. As a homeowner, renter and/or personal-property owner, you may apply to the SBA for […]

What To Do If Your Business Was Destroyed From Hurricane Sandy…

Thousands of businesses have been and will be destroyed over the course of this record breaking hurricane known as nasty sandy. While your business being destroyed hardly makes you lucky, there are government assistance programs available for your to take advantage of if needed. The first thing to do is call your local chamber of […]

You Ever Wonder Why People Head Outdoors The Moment They Are Told To Stay Inside…Or Lessons In Takeaway Selling.

Watching the news during this crazy storm, said to be the worst ever recorded to hit the eastern seaboard, it amazes me seeing crazy folks outside dancing in the rain. One guy said on the news, “It’s Only Water, Whats The Big Deal.” Now that local deaths have been reported, and cell phones are getting […]

Just Got Sushi Delivered In A Hurricane. I Guess NY Has It’s Perks

As a Coloradan exiled to the tri-state area, and having spent the better part of the last Seven years in New York, and while I am currently evacuated to Brooklyn for the duration of the Hurricane, I decided to try to test the limits of the City that never sleeps. Sure enough, on my first […]

Who Else Wonders Why Reporters Stay In Harms Way During A Hurricane?

Have You ever wondered why journalists stay behind reporting on hurricanes and storms while everyone else is evacuating out of harms way? I evacuated my Jersey Shore residence three blocks from the beach to stay safe, and I am basically glued to the TV watching the news, both for updates about where I am in […]